Internet Technology for Marketing Professionals by Marketing Professionals

FDB Media has helped hundreds of companies harness the power of information, communication, and Internet technologies for product introduction and multi-channel campaign applications. Our clientele ranges from small and mid-size entrepreneurial firms to global conglomerates such as Sanyo, Disney, Xerox, Allergan, and Ingram Micro.

We excel in marketing automation and process engineering using multimedia and Internet technologies. FDB stands for Find, Demo, Buy – our integrated Internet Search Engine Marketing System that delivers multimedia sales information, 24/7 On-Demand, when a customer is searching online and at the point of need. The integrated marketing system consists of three application modules:

Find – The Marketing Information Search Optimizer. Our development process begins with evaluating the visitors to your Website – do they match your target customer’s profile? We use a proprietary blend of data mining software and analytical algorithms to determine what search engine keywords and phrases your customers are using based on their demographics, psychographics and buying motivations. Read More

Demo - Our content management suite and e-Literature warehouse. Today’s consumers do not want to be sold to. They want marketing information “on-demand” to help them make purchase decisions. Search engine-optimized marketing communications and permission e-mails are the answer. FDB Media provides SEO (Search Engine Optimization) and CRM (Customer Relationship Marketing) managed-services using a suite of Web 2.0 solutions hosted at www.fdbnetwork.com/mk and www.inquirycenter.com respectively.

Buy - Advertisements may increase traffic to your site, but in order to obtain new sales, repeat business or customer referrals, you and your channel partners must strive for positive customer experiences. After reviewing your campaign content, can the prospects easily access information about where and how to BUY from you or your channel partners? FDB Media develops and manages relationship marketing and customer communities on behalf of synergistic sponsors. These communities are customer communication portals designed to promote ongoing dialogs between sellers and buyers based on common interests.